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Why We’re Building a Property Management System
When choosing a project to work on, we chose a mission we believed in: Simplify real estate. This is how we’re doing it.
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Operational Debt
The concept of debt can be helpful outside of finance, particularly around the strategy for building a company. Utilizing operational debt is core to building a fast growing company.
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Design Tenets: Communication Using Ender
Ender serves as the hub for all asynchronous communication. All texts, phone calls, and emails go through Ender. This simplifies the lives of management and tenants.
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Minimum Viable Structure
The bigger a company gets, the more structure it implements. Excess structure is the lazy way to make things work at scale. We practice minimum viable structure.
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Ender Core Values: Community
To have a culture of community, incentives need to be aligned. Incentives are aligned when teams respect each other. Incentives are aligned when teams have upside. When the team wins, we win. A culture of community outperforms.
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Ender Core Values: Open Minded
Being open minded leads to conviction in our ideas. Conviction in our processes. Conviction in our product. We have this conviction because our ideas are battle tested.